Rootly
Rootly Startup Program
Up to 50% off Rootly for startups under 100 staff, $50M raised and 5 years old; pay-what-you-can from $1 under 25 staff.
Ways to get it
Apply directly
Up to 50% off
- Fewer than 100 employees
- Less than $50M raised
- Less than 5 years in business
The Apply button leads to Rootly's demo request form.
Open program pageApply directly
Pay what you can, from $1
- Fewer than 25 employees
Eligibility
Requirements
- Up to 50% off: fewer than 100 employees, less than $50M raised and less than 5 years in business
- Pay what you can: fewer than 25 employees
Not eligible
- Companies with 100 or more employees
- Companies that have raised $50M or more, or have been in business 5 years or longer (for the 50% tier)
How to apply
- 1
Check which tier fits: under 25 employees (pay what you can) or under 100 employees, under $50M raised and under 5 years old (up to 50% off).
- 2
Click 'Apply' on rootly.com/startups, which opens Rootly's demo request form.
- 3
Book the call and give your headcount, funding and company age.
- 4
Agree the discount, its duration and the products covered before signing.
Gotchas
- 'Up to 50%' is a ceiling; Rootly doesn't publish how the discount is set.
- No duration is stated for either tier.
- Applying means booking a demo with Rootly's team, not a self-serve form.
- Pay-what-you-can is only for companies under 25 employees.
About the Rootly program
Rootly's startup program discounts the whole Rootly platform (incident response, on-call, AI SRE, retrospectives and status pages) in two tiers. Startups with fewer than 100 employees, less than $50M raised and less than 5 years in business can save up to 50%. Companies with fewer than 25 employees can pay what they can, starting at $1.
Rootly does not publish how the discount is set within the 'up to 50%' range or how long either tier lasts. The Apply button leads to Rootly's demo request form, so expect a call with the team.
For reference, Rootly lists Incident Response (which includes Status Pages) at $20 per user per month and On-Call at another $20 per user per month; AI SRE is a separate product priced on request.
Frequently asked questions
Does Rootly have discounts for startups?
Yes. Startups under 100 employees with less than $50M raised and less than 5 years in business can save up to 50%, and companies under 25 employees can pay what they can, starting at $1.
How much does Rootly cost?
Rootly lists Incident Response, which includes Status Pages, at $20 per user per month, and On-Call at another $20 per user per month. AI SRE is priced separately.
How long does the Rootly startup discount last?
Rootly does not state a duration on its startup or pricing pages; confirm it during the demo call.
